It’s widely known that customer satisfaction in the banking sector relies more and more on hyper-personalization.
According to a survey conducted by BCG Research, 85% of banking customers consider personalized experiences as important or very important when choosing a financial institution. There is no choice; banks now have to deal with more demanding users who seek tailored financial services and products.
By implementing a data-driven hyper-personalization strategy, banks can not only improve customer satisfaction and engagement but can also see positive impacts in other areas, such as cross-selling opportunities and revenue growth.
What will you find in this white paper?
- The main challenges when implementing personalization strategies
- How to effectively run a strategy based on real-time data with Strands
- Use cases for retail and business customers based on personalization
Get our white paper on data-driven personalization and begin building an engaged and loyal user base.
Unleashing the Potential of Data-Driven Personalization in the Financial Industry
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