Creating a seamless digital banking experience for business owners.

Strands has launched Strands Loop, an innovative platform that helps financial institutions address the digital banking needs of SME clients. Strands Loop empowers banks to create a seamless and personal banking experience for both individuals and businesses.


This platform tightly integrates 3 of the most revolutionary FinTech solutions: Business Financial Management (BFM), Card-Linked Offers (CLO) and Personal Financial Management (PFM). Strands BFM is a white label digital money management solution that helps SMEs make informed financial decisions.

With this intuitive tool, business owners can analyze and forecast future financial needs. Strands CLO enables retailers to target highly relevant deals to card-holders through digital banking channels. Strands PFM is an award-winning application that makes money management more fun and intuitive. The first FinTech provider to implement PFM in Europe, Strands has been expanding product functionalities and constantly improving UX to create the next-generation PFM.

Thanks to the full integration of these 3 products, SMEs can seamlessly switch from one tool to another. Beyond simply analysing and forecasting their cash-flow, business owners can enter the digital marketing arena quickly and easily, boosting future revenues. Applying predefined marketing strategies through Strands CLO with customer spending data collected from Strands PFM, business owners can easily set up campaigns and target highly relevant deals to the clients of the same bank.


Financial institutions worldwide are looking for disruptive tools that enable them to create the next-generation digital banking experiences while generating new revenue streams. Strands Loop addresses these needs in a holistic and intuitive way.

Strands launched this platform at FinovateEurope 2015, which took place from 10-11 February in London. FinovateEurope is a demo-based conference showcasing the latest and greatest financial and banking technology innovations from hot young startups and leading established companies. For more information on the event or to view videos of previous demos, please visit