- Piraeus Bank, the largest bank in Greece, becomes the first financial institution in the country to offer a Personal Finance Management (PFM) tool to its customers.
- The PFM solution, developed with the FinTech Strands, is fully integrated with Piraeus Bank e-banking service (winbank)
Piraeus Bank in collaboration with Strands, a FinTech software company, is integrating a new, intelligent breed of banking into its e-banking service. This service will help customers to monitor, plan and manage their financial future. Athens-based Piraeus Bank has become the first financial institution in Greece to offer a Personal Finance Management (PFM) tool to its customers.
Piraeus Bank’s e-banking solution “winbank” offers a fully digital service that provides its users with a clear view of their finances through categorized transactions, a customized banking experience and the opportunity to create financial goals for their future.
Stefanos Mytilineos, General Manager for Group Digital Business at Piraeus Bank, said: “We thank our partner, Strands, for helping us deliver a whole new service category to our customers. Delivering the traditional banking experience via our digital channels is our future.”
Erik Brieva, CEO of Strands, highlighted: “We’re proud to partner with Piraeus Bank, one of the most innovative and customer-centric banks in Europe, with a strong emphasis on digital excellence. Thanks to these financial management solutions, millions of customers are getting personal and useful advice from their banks, prompting them to become financially fit.”
Piraeus Bank, founded in 1916, is the leading lender in Greece with a 29% market share, offering a full range of financial products and services to more than 5mn customers. It operates a nationwide network of 540 units, ranking first in customer satisfaction in the Greek market. Piraeus Bank actively supports businesses and honors its commitment to enhance healthy entrepreneurship, finance infrastructure projects and lead the restoration and growth of the Greek economy.