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Strands presented its new Business Intelligence (BI) solution at FinovateEurope 2011.
BI is a web based application that utilizes the user data from a Strands PFM solution and allows banks to easily gain insights and take action to improve the adoption, ROI and profit of PFM solutions. SPF BI will include a dashboard for banks to: (1) quickly and easily access the data from the PFM, (2) visualize key metrics, (3) personalize and customize the PFM and (4) measure ROI and/or key KPIs. These features are designed to provide banking executives with powerful customer information and link data to customer behavior. This increases the opportunity to provide targeted marketing.
To see the video recording of the demo click here