Strands will be sponsoring and exhibiting at “Cards and Payments Innovation Europe”, a leading industry event showcasing the most exciting developments in the payments sector. The conference will be held in Madrid from 2-3 December 2014. This conference brings together the major market players such as BBVA, Banco Santander, ING Bank, Barclaycard, La Caixa, Banco Sabadell, and Bankinter among others.

With a variety of new technologies constantly emerging in the financial services space, it has never been more important to keep pace with industry developments. With banks, cards schemes and newer entrants all vying for their place at the centre of the ecosystem, this must-attend event will provide insightful takeaways.

Strands will be showcasing its innovative product Card-Linked Offers (CLO), a new marketing tool that enables retailers to target highly relevant deals to card-holders through digital banking channels. Learn more about CLO through a fun & informative video here.

Hope to see you at the event! Come and visit our stand and find out about Strands CLO and other cutting-edge products that form part of the Strands Finance Suite.

For more information about the conference visit the website of Marketforce