Strands and Mastercard’s solution is a tailor-made digitalization tool for SME banking, using cutting-edge business financial management technology.
“A competitive application process means only truly innovative companies will be on stage.” — Finovate
Strands and Mastercard have been working together globally to provide issuing banks with an integrated platform of digital cash management and commercial payment tools specifically designed to benefit their small-to-medium enterprise customer base with forwarding looking actionable insights.
The Strands team shared insights on how to boost customer engagement in digital banking at the European Financial Management Association (Efma) event in Barcelona.
Carlos Gomez, Business Development Manager EMEA, and Alex Mutiso, Solution Advisor EMEA, shared their knowledge on how banks and financial institutions can stay ahead of the technology curve and, more importantly, the ever-increasing expectations of their customers.
Efma —the global and largest network of banks in the world (more than 3000 financial institutions are members, chaired by Citi)— facilitates connections among decision-makers in the financial services ecosystem (bankers, insurers, fintech, regtech…), providing quality insights and market intelligence to help financial institutions make the right decisions to foster innovation and drive transformation.
Strands’ VP Product Management, Albert Morales, led the “Customer Engagement” roundtable at the World Savings Banks Institute (WSBI) GRULAC Innovation Workshop in São Paulo, home of a highly active financial sector and the biggest in the Latin America and Caribbean region.
Attendees of the session were split into workgroups and were given a specific FinTech business area to discuss in depth, such as:
How can banks create a genuine customer-centricity approach?
How is the finance sector going to develop better customer engagement?
Which trends are affecting banking?
What are the challenges that financial institutions need to overcome in order to innovate and thrive?
What are the steps they need to take to provide customers with value-added offers?
Together with Albert, a delegation of banking and technology experts from all around the world gathered in São Paulo to tackle how to get the most out of new technologies and take Customer Engagement, Data, and Partnerships to the next level.
Strands’ CMO, Victoria Yasinetskaya; LATAM Sales Director, Pablo Gutierrez; and Open Banking Advisor, Mario Bricio, participated in ‘Digital Bank Latam’ —a leading banking conference hosted in Mexico City this week. The theme of the event was the future of retail and SME banking.
During their presentation, Victoria talked about how Strands accelerates the banks’, and how financial institutions can stay competitive through innovation.
She explained how the market landscape in banking is transforming with both tech giants and neo-banks disrupting the market, and offered the top 10 recommendations from Strands:
Engage and empower your customers
Appeal to millennials and digital natives
Improve the omni-channel experience
Provide a holistic view of the finances
Help people manage their finances
Leverage big data
Create personalised experiences
Generate new revenue streams
Accelerate product innovation
Partner with a FinTech provider
Bank’s bottom line is Strands’ top priority. As the FinTech partner for financial institutions, Strands technology gives banks an edge over the competition, speeds up internal processes and helps them reap the benefits of a more engaged relationship with their customers.
Chairman of the Board at Mobey Forum, Jordi Guaus, announced today that Chief Product & Innovation Officer at Strands, Luis Rodriguez, has been welcomed to the Board of Directors 2019.
Luis also co-chairs Mobey Forum’s Open Banking Expert Group, helping banks to understand the opportunities behind PSD2, of other similar regulations such as OFX, and how to take advantage of these regulations to enable a new relationship model with their customers.
Mobey Forum is a global association empowering financial institutions to shape the future of digital financial services.
Strands & Mobey Forum celebrate their 3rd anniversary
Strands joined Mobey Forum as members in 2016, drawing on their years of expertise in business strategies and technologies to create innovative, interoperable and competitive digital financial services.
“Strands has been an invaluable Advisory Member of Mobey Forum for the past 3 years. They have led our Open Banking Expert Group, contributing to the discussion and analysis with their expertise and insights. Strands has also been a valued member of Mobey Forum’s Board of Directors since 2018, helping to define Mobey’s strategy and direction in an era of disruption. We value Strand’s participation in Mobey Forum and look forward to continued collaboration in shaping the future of financial services.” — Elina Mattila, Executive Director at Mobey Forum
Mobey Forum creates a unique quality of interaction and insight for its members, helping them stay ahead of the curve.